Daniel Radcliffe, Emma Watson and Rupert Grint film scenes for the new Harry Potter film "Harry Potter and the Deathly Hallows."

Daniel Radcliffe, Emma Watson and Rupert Grint film scenes for the new Harry Potter film "Harry Potter and the Deathly Hallows."

Daniel Radcliffe sports a white, lacy bra in an ad promoting the release of Harry Potter and the Deathly Hallows Part I.

In the clip, Radcliffe is seen wearing the women’s undergarment on his bare chest, E Online reports.

"Look away, I'm hideous," he says in the clip upon when he sees himself.

But things aren’t quite as they appear. In the new film, a group of boy and girl wizards transform themselves into Harry Potter-lookalikes to help protect their famous friend.

Shooting for the highly anticipated movie finished in June and the flick is set to hit theatres later this year.